An organic, no-synthetics merchandise program for Vital Ice — sauna and plunge apparel and accessories, designed, sourced, decorated with the VI mark, and delivered by SEWN.
Every piece spec'd in organic cotton, wool, or natural canvas — no synthetics against the skin in the sauna or the plunge. Exactly the brief Sean set.
Start with a bulk run for the floor at Chestnut St, then a website that lives alongside it for one-off and repeat orders. Two models below.
The VI mark embroidered or printed in one location per piece. Clean, quiet, premium — matching the brand you've already built.
Concept renders with the VI mark placed. Final colorways, placement, and decoration method confirmed at sampling. Core pieces (tee, sweatshirt, dad hat) ship from preferred heavyweight-organic stock; sauna hat and shorts are sourced to spec.
Larger bulk orders give you the best per-unit cost and merch on the floor day one. Or beta-test a small run first to see what your members reach for before committing. Either works — mix freely.
| Item | Unit | Qty | Subtotal |
|---|---|---|---|
| Heavyweight Sweatshirt | $42 | 100 | $4,200 |
| Vital Ice Tee | $19 | 150 | $2,850 |
| Dad Hat | $21 | 100 | $2,100 |
| Organic Tote | $14 | 100 | $1,400 |
| Sauna Hat | $23 | 75 | $1,725 |
| Organic Shorts | $27 | 75 | $2,025 |
Core 4 pieces (550 units): $10,550. With sauna hat + shorts add-ons: $14,300. Volume tiers lower the rate as quantities rise.
| Item | Unit | Qty | Subtotal |
|---|---|---|---|
| Heavyweight Sweatshirt | $46 | 25 | $1,150 |
| Vital Ice Tee | $22 | 40 | $880 |
| Dad Hat | $24 | 25 | $600 |
| Organic Tote | $16 | 25 | $400 |
| Sauna Hat | $26 | 15 | $390 |
~115 units to test price points and bestsellers with members. Reorder winners at the bulk tier. Great way to learn what your audience pays for.
The on-site run handles the floor at Chestnut St. As part of this partnership, SEWN builds and hosts a branded Vital Ice storefront alongside it — so members who don't grab merch in person, or want a second piece, can buy your gear online through us anytime. We run the store, fulfillment, and restocks; you keep the brand and the margin. No extra setup cost.
Included with the partnership — no setup fee. A live preview store is already built; final version ships at launch.
All prices include decoration (embroidery or print) of the VI mark, one location. Volume tiers apply automatically by quantity. Retail column shows comparable drop pricing — your wholesale rate sits well below it, leaving healthy margin for on-floor and online sales.
| Item | Material / Spec | 25+ unit | 150+ unit | Retail comp |
|---|
Logo digitizing & print setup, one-location decoration per piece, full size runs, production management, and consolidated freight to a single ship-to (Chestnut St). All materials organic / natural — no synthetics, per your brief.
Setup / digitizing: ~$300 one-time across the program (waived on orders over $10K). Pre-production samples: $25/item, credited back on approval. Companion webstore for one-off / repeat orders quoted alongside — happy to build it.
Approve the pieces you want and send final VI logo files — we'll turn physical samples and a locked quote within a week, then have merch on the floor for your members.
Approve & request samples